Marketing Manager Zambia International Trade Fair Trust

The Zambia International Trade Fair Trust (ZITFT) is inviting applications from talented, energetic, enthusiastic and suitably qualified and experienced candidates for various positions for a period of three (3) years:

MARKETING MANAGER 

Reporting to the Chief Executive Officer

4.1 JOB PURPOSE

To manage the Trust’s marketing initiates and direct marketing strategy and planning. Oversee the production of all promotional materials and marketing and marketing campaigns.

4.2 MAIN DUTIES AND ACCOUNTABILITIES OF THE JOB HOLDER 

• Establish marketing goals based on past performance and market forecast;
• Timely Preparation of the marketing budget to facilitate acquisition of marketing materials,
• Developing cost effective marketing plans for products and services and all media channels;
• Oversee current offerings and come up with initiatives for new products and services during off show period;
• Communicating with customers and other stakeholders;
• Developing and reviewing creative marketing promotional materials, website content and advertisement;
• Liaising with Works department in planning maintenance of stands and exhibition halls;
• Preparation of detailed monthly and quarterly reports for Management and the Board;
• Any other duties that may be assigned from time to time.

4.3 MINIMUM QUALIFICATIONS AND EXPERIENCE 

• Full Grade Twelve (12) Certificate
• Degree in Marketing, Business Administration, Advertising, Commerce and/or related fields
• Three (3)) years post professional experience.
• Membership of an appropriate professional institute