Media Officer Family Legacy

Family Legacy Missions Zambia (FLMZ) is a Faith based organization that upholds Christian values and morals in the education of the orphaned and vulnerable children it serves. The organization seeks to recruit suitably qualified, experienced and competent individuals who will demonstrate commitment to FL mission, vision, and values for the Media Officer position:

Overall Responsibility:

The primary purpose of this role is to support Family Legacy’s Marketing and Communications department to achieve objectives set out in the communications strategy through capturing of audio-visual assets; creative development of communications and marketing products for effective donor and public engagement; and documenting key internal and external activities to strengthen FLMZ’s brand.

The role of the Media Officer is to create content for FLMZ that enhances the visibility, knowledge and awareness of the organization and supports fundraising efforts. This involves developing audio-visual content that accurately reflects organisational values and programmes and supports FLMZ’s marketing, fundraising and communication efforts. The Media Officer is responsible for all stages of the content production process.

Dimensions of the Role:

The Media Officer reports directly to the Marketing and Communications Senior Manager to assist in implementing the communications strategy.

Communications and Visibility:

Collecting and packaging audio-visual content that shows the impact and value of FLMZ programmes. This includes interviewing children and beneficiaries of FLMZ
Timely submission of photos, videos and creative material that supports impact, human-interest and success stories; case studies; best practices; beneficiary profiles; and other content for multiple platforms, such as the website, newsletters, social media, informational materials, and email marketing and fundraising campaigns
Manage requests for creation and production of audio-visual content based on FLMZ’s marketing and communications priorities and strategies, including support to campaigns and high-level events as needed
Create compelling and engaging digital and audio-visual content such as profiles, interviews, long and short videos, b-roll, animations, photos, podcasts, infographics and other materials
Actively contribute to the implementation of FLMZ’s marketing and communications strategy through audio-visual products that are aligned with the organisation’s priorities and industry best practices
Oversee creative and media projects from the initial proposal through to dissemination, including script and storyboard development, sourcing visuals, editing and approvals
Develop creative and effective ways to improve marketing and communications products, including selecting colours, fonts, photographs, layouts, and other design elements to communicate creative concepts
Design visual concepts using graphic design tools and software
Take high-quality photos and videos of programme and sponsorship events, including determining desired images, compositions, settings, and lighting to achieve desired results
Maintain a photo and video database and ensure captioning of audio-visual assets that demonstrate FLMZ programme impact and outcomes
Coordinate the creation of all digital content such as website, blogs, infographics, videos etc. with other FLMZ departments
Develop marketing products and communication materials that illustrate and enhance communication and visibility relating to FLMZ’s ministry to children and their families and ensure that FLMZ’s brand and style guidelines are adhered to in all products and materials
Communicate with photo and video subjects to put them at ease, encourage them and direct them
Arrange still life objects, products, scenes, props and backgrounds
Support the planning, preparation and implementation of commemoration activities for key child-focused calendar days
Support implementation of FLMZ social media strategy and digital content calendar
Ensure all content is fact-checked and verified and that informed consent is secured for all interview, photo and video subjects
Attend editorial and team meetings, follow the editorial calendar, and collaborate with other members of the marketing and communications team to ensure timely delivery of content
Ensure all content adheres to FLMZ’s child protection and safeguarding policy
Maintain the dignity and value of all children, beneficiaries and staff featured in content
Align content to biblical principles and to FLMZ’s statement of faith and organisational values.

Equipment Management:

Maintain FLMZ audiovisual studio and equipment (camera equipment, lights, lenses, tripods and more), manage assets and ensure workflow is efficient and optimised to meet deadlines and targets.
Ensure all equipment is secure and functioning with excellence, replacing pieces as necessary.
Set up and take down audio-visual equipment before and after use.
Maintain full asset register for all FLMZ audio-visual equipment
Understand traditional film and digital photography and keep up to date with industry trends, developments and new techniques

Sponsorship Communications:

Ensure that FLMZ key messaging for sponsors is integrated in all content and materials
Support the communication with sponsors through production of marketing materials according to timelines for deliverables
Support improving the dialogue between the sponsor, the children and the community through producing quality audio-visual and creative content.

Capacity Building:

Support capacity building of FLMZ staff in basic communication, basic video and photography, impact reporting, Most Significant Change technique and other tools and skills
Support children to participate in communication programmes at their level.

Knowledge, Skills, and Behaviors required to achieve role’s objectives:

Ability to work independently with limited supervision
Strong interpersonal skills and willingness to communicate with children, community members, colleagues, and management
Ability to work on multiple projects with different objectives simultaneously
Good time management skills, including prioritising, scheduling, and adapting as necessary

Skills Specific to Post:

Pays particular attention to details
Promotes innovation and learning amongst team members to achieve goals
Communications clearly and effectively both verbally and written
Gains, develops and retains credibility for personal relationships with others and job performance
Ability to work well with others in a multi-disciplinary and cross-cultural environment.
Strong analytical skills in problem solving and strategic thinking
Strong negotiation skills
Strong management skills in coaching, problem solving and people management
Ability to work effectively with others on a team and independently, especially under pressure
Excellent listener who understands and shows sensitivity to the needs of others/other programs
Ability to adapt personal views to get best outcome for the ministry
Contributes effectively to the work of other departments and the ministry
Aware of own strengths, weaknesses and pro-active in using feedback for self-development
Aware of impact on others and uses impact to create positive work environment
Positive about change and able to cope well with ambiguity and support others in doing so
Adhere to deadlines
Demonstrates strong oral and written communication skills.
Demonstrates proficiency in technology operation; working knowledge of MS platforms.
Demonstrates ability to foster and maintain appropriate and engaging relationships with children.
Responds positively to critical feedback and offering points of view.
Solicits feedback from co-workers about the impact of his/her behaviour.

Competencies and Values:

Christian, respectful, servant-hearted, humility, team-orientated, integrity, diversity, commitment to excellence, adaptability, able to perform under stress, innovation, building and maintaining Biblically based relationship, communicating effectively, listens well, coaching and mentoring, facilitating change, developing individuals and teams, initiating action, strategic decision making, planning and organising, leading through vision and mission and a personal commitment to children’s development and protection.

Qualifications and Experience:

Diploma in Marketing, Audio-Visual Production, Communications, Media Studies or related field
Minimum of 2 years of experience in audio-visual communication methods in an NGO context
Proven record of excellent photography and videography demonstrated in a professional portfolio
Experience with social media management, photo and video editing, and graphic design required
Experience in website management an advantage
Demonstrated experience in developing creative concepts, writing scripts and directing video stories
Experience in supervising a multi-person audio-visual production team
Excellent grasp of written and spoken English
Experience with digital storytelling using mobile phone photography and videography.
Extensive knowledge of design software and technologies, such as Adobe Creative Suites, InDesign, Illustrator, Dreamweaver, Photoshop, Corel Draw, or other media and creative software
Knowledge of children’s rights, key international agreements and conventions.