Panda Africa is a licensed micro-finance institution that was incorporated and registered as a limited company in 2016 under Cap 388 company’s Act of the Laws of Zambia.
Our mission is to make financing accessible and affordable across Africa and the mandate is to provide tailor made affordable loans with flexible repayments to enable customers meet urgent financial needs with ease. We believe credit should be easily accessible to people. Anyone should be able to borrow as long as they have the capacity and willingness to pay back.
We are seeking a highly motivated Marketing Intern to join our team. This role offers a unique opportunity to gain hands-on experience in digital marketing, with a focus on managing the company’s website and social media platforms. The ideal candidate is creative, detail-oriented, and passionate about marketing trends and online content creation.
Key Responsibilities:
Website Management:
- Assist in updating and maintaining website content to ensure it is current, engaging, and aligned with the company’s brand.
- Perform regular website audits, identifying and fixing any technical issues.
- Collaborate with the IT team to optimize website performance (SEO, speed, and functionality).
Social Media Management:
- Create, schedule, and post content across all social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
- Monitor and engage with followers, respond to comments and messages promptly.
- Analyze and report on social media performance metrics and suggest ways to improve engagement.
Content Creation:
- Work with the marketing team to develop content for blogs, newsletters, social media posts, and other digital platforms.
- Assist in creating visual content (graphics, images, and videos) for social media and the website.
Campaign Support:
Support in the planning and execution of online marketing campaigns.
Assist in creating email marketing campaigns and promotional materials.
Market Research:
Conduct research on industry trends, audience behavior, and competitor strategies.
Help identify new marketing opportunities and strategies to increase brand awareness.
Requirements:
Education:
Full Grade 12 Certificate
Degree in Marketing, Communications, Business, or a related field.
Skills:
- Basic understanding of digital marketing principles.
- Proficiency with social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
- Familiarity with content management systems (CMS) like WordPress or similar platforms.
- Strong written and verbal communication skills.
- Ability to create engaging content and graphics (experience with design tools such as Canva, Photoshop, or similar is a plus).
Personal Qualities:
- Self-motivated, proactive, and eager to learn.
- Strong attention to detail.
- Ability to work independently and in a team environment.
- Creativity and passion for social media and digital marketing.
Benefits:
- Gain hands-on experience in digital marketing and social media management.
- Learn about website management and optimisation.
Opportunity to contribute to real marketing projects and campaigns. - Networking opportunities within the industry.
Interested candidates should submit their resume and a brief cover letter outlining their interest in the role to hr@pandaafrica.com
Closing Date : 25th September, 2024.
