Sales & Marketing Manager Urban Bliss Hotel

About Us

Urban Bliss Hotel was established in 2019 to reward a good life by providing our guests with the most compelling and unique hospitality experience possible. Urban Bliss Hotel, a four-star hotel located in Kabwe, Zambia’s Central Province, is described by most guests as an oasis of tranquility.

The Position

Urban Bliss Hotel is now recruiting for a Sales & Marketing Manager. This position is responsible for the overall generation of revenues of the hotel through the daily sales efforts, positioning of the hotel brand, communication with and the development of customers. This role is responsible for revenue generation for Room accommodation, Food & Beverage, Conferencing & Events, Spa etc. Strategies will include yield strategies, direct sales, marketing, public relations, implementation of sales and marketing strategies, forecasting to reach the hotel’s optimal business mix and budgets

The focus is business expansion and growth. The position is key to the success of the hotel and requires proactive and analytical approaches, in order to ensure memorable moments for all of our guests. The Sales & Marketing Manager is required to work closely with all key business partners internally and externally, in order to achieve quality results. The job incumbent acts as an ambassador for the Hotel brand, always reflecting the Hotel’s culture and values.

Main responsibilities

• Develop and implement Sales & Marketing annual business plan and set objectives for increased revenue and maximum profit for hotel.
• Lead in the strategic marketing initiatives to ensure that all the services offered by the hotel i.e., food & beverage, accommodation, conferencing facilities, spa etc. are competitively placed on the market.
• Implement sales and marketing strategies necessary for attracting clients to patronize the hotel.
• Handle inquires as part of Inquiry Day Program.
• Carry out research and analysis to identify new markets and business opportunities.
• Seek out business with large organizations such as NGOs, Government agencies, corporate firms etc. to convince them to patronize their hotel.
• Prepare and distribute promotional and advertisement materials internally and externally to create awareness for hotel products/services.
• Execute and support the operational aspects of business booked (e.g., generating proposals, writing contracts, customer correspondence etc.)
• Maintain a complete knowledge of all the services the hotel provides so as to conduct successful sales.
• Explain and notify clients of recent upgrades and available options for hotel services.
• Oversee the management of all contracted client accounts and ensure compliance with the hotel’s Credit Policy.
• Maintain contact with clients to obtain feedback and encourage continued patronage.
• Responsible for Corporate and Travel Agent Room Sales for the hotel.
• Represent the Hotel at various events, trade shows and exhibitions.
• Produce monthly management reports on the operations of Sales and Marketing Department.
• Prepare departmental budgets ensuring that costs and departmental expenses are controlled, and that target productivity and performance levels are attained.
• Maintain strong media presence and visibility to the target market.
• Perform any other duties as requested by the General Manager.

Basic Requirements

• Grade 12 Certificate
• Minimum of a Diploma in Marketing/Business Administration.
• Must have 3-5 years of experience in a similar /related position preferably in the hospitality industry.
• Customer service skill to courteously interact with customers and ensure their needs and requirements are met.
• In-depth understanding of hotel systems and procedures with strong administrative capabilities.
• Commercially focused, have the ability to analyze market data and be results driven.
• Articulate, confident communicator at all levels both with colleagues and clients.
• Strong understanding of digital marketing including web analytics metrics and tools.
• Persuasive, ambitious, creative and the ability to influence decisions so as to convince potential clients to subscribe to hotel services.